Press coverage that holds up when people check.
Reporters don't publish press releases. They publish stories. Our job is finding the one only you can tell.
Overview
We work with founders and comms teams to shape a story that stands up to questions, then take it to the reporters who cover that beat. Coverage keeps earning its keep long after publish day — cited in search results, sent to prospects, and used as the hook for the next story.
What you get
- The narrative, and the proof behind it
- A media list of reporters who cover your world
- Pitching, and the follow-ups nobody enjoys
- Media prep for whoever's doing the talking
- Bylines and opinion pieces where they help
- Press page, links, and search follow-through
How we work
Find the story
Something true, specific, and worth a reporter's time. Not a funding round dressed up as news.
Get ready
We write the pitch, brief your spokesperson, and run through the questions they'd rather avoid.
Pitch
To reporters we already talk to, on the beats your buyers actually read.
Reuse it
Every hit becomes a link, a sales asset, and usually the opening for the next conversation.
Signals we look for
Media outreach
See where your story can land
Our working directory of Nigerian outlets, journalists and bloggers, with a direct line to the outreach desk that pitches them for you.